New in Spensa AP version 2.41

Spensa is excited to announce the release of a new version of the Spensa Agronomic Platform!  See what’s new in version 2.41:

Field Risk Report

The Field Risk Report lets you send out a branded report to growers or their advisors with predictions about which of their fields have the most likely conditions for insects and diseases they might want to scout for.

Let’s break this report down to see what’s inside:

Trap Network

With our smart trap network, you can place several of our Z-Trap and Sentinel automated traps as far as 25 miles apart and get an estimate of trap counts right down to the field level for Corn Earworm, European Corn Borer, Fall Armyworm, or Western Bean Cutworm. Spensa’s estimated counts let you achieve similar results to putting a trap in every field, at a fraction of the cost.

And don’t forget, our traps give you automated, daily resolution so you don’t have to wait until next week to see trap counts. For more detail, you can click on any estimated count in the report to see the nearby actual trap counts it came from:

Western Bean Cutworm Early Detection

Trap counts are useful for knowing where to look for Western Bean Cutworm, but what you really care about is whether there are egg masses present. With our WBC Insight, we were able to combine trap counts with agronomic models to go a step further: We can now help you prioritize your fields by those more at-risk of actual egg masses than just going by trap counts alone.

This information is available in the report form above as well as in Precision Dispatch, just like our corn foliar disease model released last year.

Corn Foliar Disease Risk

If you haven’t already seen our corn foliar disease model in Precision Dispatch, this is a great tool to prioritize your scouting by fields with the conditions most conducive to foliar disease. Much of corn foliar disease is found at R3 or later, too late to effectively control. Using our tool, you can go straight to the fields most vulnerable to corn foliar disease and stand a better chance at finding more of it in time for treatment.

The field risk report lets you receive this information right in your inbox, so you can get a heads up or share the early warning with other users outside of Precision Dispatch.

Want to learn how to unlock any of these features on your account? Or do you have any feedback? We’d love to hear from you! Reach out by phone at 765-588-3592 or email us your comments, thoughts, or suggestions.

Spensa Technologies Adds Industry Veterans

Two industry veterans have joined the sales and business development team.

Spensa Technologies announced today that two industry veterans have joined the company’s sales and business development team: Dave Swain as Area Sales Director and Chad Greenlee as Regional Sales Manager. Both will join the ag tech company to help speed innovation of its Precision Pest Management technology and serve customers in the retail distribution and professional consultants segment.

“We are excited to welcome both of these experienced precision ag veterans to the Spensa team,” said Johnny Park, CEO of Spensa. “Both will bring industry knowledge and experience to ensure Spensa’s products are well positioned to serve the trusted advisor. Both will help us develop technologies that are meaningful in meeting the needs of retailers and consultants as they advise producers on their pest management needs.”

Prior to joining Spensa, Dave Swain most recently led the Precision Ag Team with Southern States Cooperative. Prior to that Dave spent a decade with AgCo in a number of sales and marketing roles in the technology sector of AgCo. Dave also rounds out his technology experience by having served as SOILTEQ Marketing Representative for AgChem. Dave knows and appreciates the retail challenge having held location manager roles in both Terra International and Buckeye Countrymark. “Dave brings first-hand knowledge of successful use of technology in the agribusiness sector. His skills and experience will be an asset to our team.” said Kim Nicholson, VP of Business Development at Spensa.

Chad Greenlee most recently served as Sales Manager, North America for SST Software. Chad held a number of roles in the last decade with SST including Field Support Center Manager and FarmRite Sales Manager. Chad rounds out his professional experience with a number of roles in the Insurance and Agribusiness world prior to his time at SST. “Chad knows and understands the challenges of a modern precision ag program and we are delighted to have his experience on our team roster,” reports Nicholson.

Spensa Technologies Partners with TerrAvion

Spensa Technologies announces its partnership with TerrAvion, Inc., a California-based start-up that provides aerial imagery for agriculture.

As customers of Spensa work with farmers to scout fields, they can subscribe to receive up-to-date aerial imagery of all of the fields, as well as synthetic maps and analyses throughout the growing season using TerrAvion’s image delivery platform, OverView.

“We have learned that our customers are thinking about how imagery can affect farmers’ bottom line, and they want to see exactly what is happening in the fields,” says Kim Nicholson, vice president of Business Development for Spensa Technologies. “Through this partnership, we are able to provide our customers with ready-to-use imagery, so they can stay informed during the most critical stages of the season and find and resolve any discrepancies before operations are affected.”

TerrAvion provides tailored subscription packages for each region it operates in, providing the best value for the specific crops grown in each grower’s area. Using various types of imagery, TerrAvion views its service as a way to “‘abstract away the complexity,’ and deliver maps that are ready to use so that growers can spend more time applying their expertise, more powerfully, and over a larger area.”

“Our aerial imagery serves as a real-time map for agriculture,” explains Robert Morris, CEO and founder of TerrAvion. “OverView allows our customers to make the right decisions, at the right time, and see the positive effects as a result.”

“We are thrilled to partner with TerrAvion, as it shares similar goals and ambitions with Spensa,” adds Nicholson. “Our end goal is to provide our customers with the tools and insights necessary to contribute to the success of farm operations.”

For more information regarding Spensa’s innovative pest management technologies or to sign up for a free trial, visit

Spensa Technologies Inc. was founded in 2009 in the Purdue Research Park of West Lafayette, Indiana. Spensa’s mission is to empower agribusiness professionals by developing a network of industry-leading devices and innovative technologies to better manage agronomic pests such as insects, weeds and disease. We strive to reduce reliance on manual labor, foster eco-friendly farming, and enhance crop production to help feed the world. Spensa gathers high-resolution data, models that use data to reveal insights, and clearly presents findings to help agriculturalists make the most informed decisions possible.

TerrAvion is the largest-volume commercial provider of aerial imagery for agriculture. TerrAvion offers a combination of the lowest prices, frequent visits throughout the season, reliable and quick delivery, as well as integration with leading agronomy platforms like Spensa. TerrAvion’s imagery is used by agronomists and growers on millions of acres to assess moisture, fertility, pest and disease issues, as well as to inform other key agronomic decisions. TerrAvion and its fixed-winged program is the leader in providing imagery suited to guide a modern precision agriculture program, allowing growers to make the most informed decisions and get the highest return on their investments.

Agriculture is staying ahead of the curve with IoT

If you have heard the phrase “Internet of Things” — or IoT — being thrown around and were left wondering what it is or what it means, read on.

The IoT is a network of internet-connected objects able to collect and exchange data using embedded sensors. Any stand-alone internet connected device that can be monitored and/or controlled from a remote location can be considered an IoT device. Cars, kitchen appliances and even heart monitors can all be connected through the IoT.

BI Intelligence, Business Insider’s premium research service, expects there will be more than 24 billion IoT devices on Earth by 2020. That’s approximately four devices for every human being on the planet.

IoT ecosystems can be broken down into three user groups: consumers, governments and businesses. Just a few of the industries within the three groups include hospitality, food services, health care and, yes, agriculture.

So how does this pertain to you? Through the IoT, sensors can be deployed wherever a farmer or ag retailer wants — on the ground, in water or in vehicles — to collect data in areas like soil moisture and crop health. The collected data is stored on a server or cloud system, and can be easily accessed by you and your customers via the internet with tablets and mobile phones. Depending on the context, you can choose to manually control connected devices or fully automate processes for any required actions. For example, to water crops, you can deploy soil-moisture sensors to automatically kick-start irrigation when the water-stress level reaches a given threshold.

Spensa Technologies is a firm believer that, with innovations in agriculture moving at lightning speed, it is important to get ahead of the trends versus falling behind and becoming less relevant. That said, only 17 percent of farmers currently use any sort of cloud technology, according to a Farm Journal survey. (Learn more here.) We are doing our part to help you get the remaining 83 percent of farmers to engage in the latest technologies.

Spensa’s Z-Trap ® uses IoT as a way to analyze and predict insect populations in farmers’ fields. Bioimpedance sensing technology detects and measures insects. Disruptions in the electronic current are sent through the rods in real time, and are then analyzed and used to evaluate pest presence. This gives you the ability to catch problems in the moment, sometimes weeks before you would with traditional methods, and use pesticides with more precision.

Z-Trap was nominated for AgPro’s 2017 Readers’ Choice Top Product of the Year, among products of nine other companies, for being a leader in technology for scouts, retailers and consultants across the country.

“We are delighted to be nominated for this honor alongside many other talented companies,” says Kim Nicholson, vice president of Business Development for Spensa Technologies. “We are always trying to help our customers create value with technology. We believe technology can be an effective force multiplier of the skills and experience of the trusted advisor.”

The Spensa Agronomic Platform pairs with products like Z-Trap to help you work faster while making money for you and your growers. This platform manages fieldwork such as scouting, trapping, crop planning and soil mapping, provides trend analysis, and then delivers insights to help you make the right decision every time. Learn more about Spensa’s ag technology at, or call 765-588- 3592 for a free trial!

© 2018 Spensa Technologies Inc. Z-Trap is a registered trademark of Spensa Technologies Inc.

Western Bean Cutworm: What You Need To Know This Season

As corn harvest is around the corner, it’s important to be aware of some of the later season pests. One such insect is the Western Bean Cutworm, which is a moth species that’s endemic to the Western parts of the United States, but has recently (since 2000) spread to states including Indiana, Iowa, Minnesota, Illinois, Missouri, Wisconsin, Michigan, and Ohio.

The one generation of annual Western Bean Cutworm feeds on corn and soybeans and typically flies from early July through the end of August, meaning we still have several weeks of flight time left for the insect yet this growing season.

Identifying and proactively treating the Western Bean Cutworm is critical to ensure your corn yield isn’t negatively affected by the pest. In this article, we’ll explore how to identify the pest, what to look for in terms of damage, and share a few prevention tips.

Identifying the Western Bean Cutworm

What should you look for when identifying the insect? Purdue University shares the following key identifications of the pest, including:
● Primarily grayish-brown in color with a wing-span of approximately 1-1/2″
● Whitish stripe at the front of the forewing with two cream-colored, outlined shapes immediately behind
● Circular spot approximately halfway along length of forewing
● A kidney-shaped mark along the same line, approximately 2/3 of the way to the wingtip

The Western Bean Cutworm eggs are laid on upper surfaces of leaves, often on leaves near the whorl that have not unfolded completely. The eggs are laid in masses of 20-200, but usually average around 50 and within a week, eggs develop a purple coloration, indicating that hatch is imminent. Soon, larvae will move into protected areas of the corn plant, feeding on leaf tissue, fallen anthers/pollen and silks on their way to their destination: the developing ear of corn.

Purdue University developed a Life Cycle chart of the Western Bean Cutworm specifically for Indiana, detailing out the the stages including pupae, egg laying, larvae, adult, along with the “Time of Attack to Corn” eye chart:

Damage caused by the Western Bean Cutworm

The damage caused by the insect can be severe, but also patchy, depending on where the pest feeds. Purdue University explains that sometimes, multiple larvae may feed on a single plant or ear of corn, thereby causing extensive damage to that plant. In addition, there is likely considerable inter-plant movement early in life which results in infestation of nearby plants as well. It’s important to note that most feeding (and therefore damage) is concentrated on the ear of corn.

Purdue’s yield studies conducted in Iowa and Nebraska have shown that an average of one larva/plant throughout the field may cause yield loss of approximately 4 bu/acre.

What is the damage you can expect from the Western Bean Cutworm?
● Prone to various types of molds
● Decreased grain quality of food-grade corn varieties
● Dry husks (most noticeable at harvest)

Prevention Tips for Western Bean Cutworm

1. Identify whether your region is predicted to (or already does) have issues with the Western Bean Cutworm this season
2. Become familiar with the signs of what to look for as it pertains to the various generations of the Western Bean Cutworm
3. Deploy an electronic smart trap, like Spensa’s Z-Trap in partnership with Spectrum Non-GMO Seed, to automate the process of insect trapping and counting for pests like the Western Bean Cutworm, European corn borer, and Corn Earworm
4. Use a scouting solution, like Spensa’s OpenScout, or employ a scout to accurately track, monitor and make important control decisions throughout the entire growing season

Will Your Crop Be Affected by the European Core Borer?

Want to be able to trap the European corn borer and make better, more informed decisions about your crops? Learn more about how Spensa’s Z-Trap, in partnership with Spectrum Premium Non-GMO here.

Spensa Twitter Poll #2: What Source Do You Mainly Rely On For Advice About Your Crops And When To Spray?

Your crops are one of the most critical assets you have, so asking the right questions and seeking information about issues, opportunities, and opinions is absolutely key. But in today’s day and age, information is available from every direction and it can be hard to know which source is best. On top of that, each source might provide different recommendations or viewpoints, making it even more challenging to decipher the best option for a specific situation.

At Spensa, we wanted to ask our audience where they go to find information about their crops and, more importantly, when to spray for pests such as insects, weeds, and disease.

Once again, we took it to Twitter and posed the question via a Twitter Poll. Similar to our last Poll, we reigned in the audience to those that live in the United States and indicated an interest in farming, growing, or agriculture. Just keep in mind that this is no scientific study and shouldn’t be viewed in that context.

How The Sources Stacked Up

So where does this polled audience get their advice? 37% of respondents rely on Universities and/or Media, such as publications, radio shows, or local networks. 27% rely on an Agronomist, sometimes referred to as a “Trusted Advisor”. 20% rely on their local Retailer and finally, 16% rely on a Scouting Software, like Spensa’s OpenScout.

Scouting Software Provides Room For Growth

While most rely on source like Agronomists, Retailers and Universities or Media—all of which are important channels for information gathering—there’s still a problem: the answers are rarely tailored to a specific grower, a micro-region, or a certain field. Those three variables can shift and change throughout the season, and the grower is the ultimate source of knowledge for his or her field.

With a Scouting Solution like OpenScout, growers can get access to relevant, uniform data collection and comprehensive, intuitive reporting.

While all sources provide important information throughout the growing and planning seasons, growers know their fields inside and out and, empowered with the right information, can make the best decisions for their needs in a timely manner based on all of the available data points.

Ready to Learn More?

Interested in seeing how you can put a Scouting Solution in place to make better pest decisions this growing season? Learn how you can get started today!

Spensa Twitter Poll #1: What Type of Pests Are Of Most Concern To You And Your Crops?


As the growing season is upon us, the Spensa team wanted to find out what kind of pests growers fear most as it relates to their row and specialty crops. Obviously no pest is a good pest, but which is the worst offender: insects, weeds, or disease?

Rather than make the assumption for ourselves, we took it to Twitter and posed the question via a Twitter Poll. We reigned in the polled audience to those that live in the United States and indicated an interest in farming, growing, or agriculture and received over 1,100 votes in total. While this is no scientific study and shouldn’t be viewed in that context, it does give us an interesting angle of what our audience believes about pests.

So which type of pest causes the most concern? Insects, but barely. While we anticipated this would be the highest rated answer, we didn’t expect the overwhelmingly close results, which you can see for yourself below:

Why Pests Can Mean Life Or Death To Your Crops

According to the 2012 US Census of Agriculture, farmers spend about $16.4B on chemicals each year, including insecticides, herbicides, fungicides, and other pesticides, including costs of custom application. And even so, about 30% of crops are lost to pest damage which, in 2012 alone, equated to approximately $85B. 5 years later in 2017, that amount continues to rise even higher as pests of all sorts become resistant to applications.

Pest management hardware and software solutions can make it easier and cheaper to use applications more effectively, ultimately resulting in healthier, higher-yielding crops.

Make Smart Pest Decisions This Growing Season

This growing season, don’t let pests control the success of the crops you look after. Instead, consider adopting innovative ag technologies that can assist throughout the growing season, empowering you to make better, more efficient decisions about pests.

Spensa’s OpenScout scouting solution helps retailers, crop consultants and other trusted advisors demonstrate the value of their scouting service through relevant, uniform data collection, and comprehensive, intuitive reporting. With OpenScout, you can:

  • Easily record field observations
  • Send and view high impact visual reports
  • Create custom picklists to only see the relevant pests for that crop or region

Spensa’s Z-Trap automates the process of insect trapping and counting with internet-enabled smart traps. Users can monitor insect counts daily from a computer or smartphone to catch problems earlier, spray more efficiently, and save more crops. This first-of-its kind trap:

  • Is easy to deploy and maintain with batteries that last a full season
  • Comes equipped with year-round cell service
  • Has a unique detection sensor to detect target insects
  • Counts and reports target pests in near real-time

Interested in seeing how you can put these solutions in place to make better pest decisions this growing season? Learn how you can get started today!


Crop Tech Innovations Keep Coming

 Predicting Insect Patterns

Farm Industry News, a longstanding ag publication, recently posted a story about our new Dynamic Phenology capabilities. The article shares about how our team at Spensa has come up with a way to more accurately predict insect movements in near real-time.

The article explains that we call this capability “Dynamic Phenology and it makes use of trap data from a specific field to accurately predict future insect stages. For corn and soybean farmers, this may be valuable for monitoring aphid populations or corn rootworm migrations. The system pulls together real-time weather data and trap-based pest observations to predict different stages, including when insects hatch, and when they fly.”

To learn more about Spensa’s Z-Trap and Dynamic Phenology capabilities, visit Interested in reading the entire Farm Industry News article? You can view it here.

Spensa Unveils Dynamic Phenology™

Our team at Spensa has just unveiled Dynamic Phenology™ capabilities, which is the latest update to the company’s Trapping Insights, an enhanced pest-management decision-making solution. The new capabilities allow growers and agronomists to predict timing for insect life-cycle events such as when they hatch and when they fly. This timing data is critical for effective use of pesticide. Unlike traditional phenology prediction models, Dynamic Phenology™ incorporates real-time weather data and pest observations to sustain a much higher degree of accuracy.

Our mission at Spensa is to create technologies to better control insects, weeds, and disease, and unveil new capabilities to help ag professionals predict with increased certainty how to prepare for and treat insect issues. Unlike traditional phenology models which start from an assumed population distribution based on historical data, our Dynamic Phenology™ makes use of current trap data from a specific field to accurately predict future insect stages.

Changes in insect phenology have occurred and will continue to occur due to insecticide pressure, changes in climate, and regional differences. Dynamic Phenology™ automatically compensates for these changes to get a solution that is custom for each field. The capabilities are part of our Trapping Insights, an enhanced decision-making solution that can be used alongside the Z-Trap and MyTraps products. With Trapping Insights, users also gain access to additional features including pest alerts and a degree day calculator.

The Dynamic Phenology™ technology update was also accompanied by the release of the Spensa Agronomic Platform (Spensa AP), which integrates precision ag products into a single, easy-to-use interface.

See the full press release issued by Purdue University Research Park News.

Introducing the Spensa Agronomic Platform

Today we are excited to share that the product update to OpenScout is live! This update will make it easier than ever to access your important OpenScout data. See below for an explanation of the update as well as instructions for how to log-in and access your application and data.

What is the Spensa AP and why is it important?

The Spensa AP is simply an update to the same great OpenScout solution you’re already using. However, with the Spensa AP’s capabilities, we will be able to offer you even more decision tools in the future. Now you will be able to gain access to all of your current Spensa apps from a single location via the Spensa website.

As of today, January 16th, simply log-in to the Spensa AP by visiting: with your existing OpenScout credentials.

If you have any questions, please feel free to call anytime at 765-588-3592 or send an email to